GoHub Ventures Invests €700K in Onirix, the ‘No-code’ AR Startup

Onirix, the startup specialized in developing augmented reality (AR) content, has just closed a financing round of 700,000 euros led by GoHub Ventures, the venture capital fund associated to the Global Omnium group.

Throughout its first operation so far in 2022, GoHub Ventures strengthens its commitment to B2B SaaS models and emerging technologies such as no-code/low-code. The investment will allow Onirix to increase its investment in R&D and to position itself as a benchmark in AR content creation platforms.

The startup has developed a platform with technology no code that allows anyone to create augmented reality content intuitively and without prior knowledge of programming.

Through its no-code solution, Onirix makes it easy to create and publish any type of augmented reality content without the need to write lines of code. In addition, it manages to measure the impact and response of its audience. Thanks to its technology and its intuitive interface, the user has maximum autonomy to create the content they want, without having to worry about how to develop it.

Currently, the tool is used by important firms in the tourism, hospitality, retail and marketing agencies sectors, as well as large corporations such as Red Eléctrica de España, EDP, Capital Energy, Red Cross, Unilever or KPMG.

Pedro Sáez, CEO of Onirix: “We were looking for someone who understood deeptech, didn’t think in the short term and from whom we could also learn. Someone who would follow us in future rounds and be a benchmark in the entrepreneurial ecosystem. And all of this is fulfilled by GoHub Ventures We are fortunate to bring into our ‘family’ a partner that we are sure we will feel comfortable with, and push Onirix to a new level”.

Patricia Pastor, Managing Director of GoHub Ventures: “We invest in Onirix not only because we are convinced that augmented reality is a key technology that will have a direct impact on all areas of society, but also because we are committed to low code or nocode tools as the key that will allow us to move away from the vision of technical talent as a scarce commodity. Thanks to Onirix, the industry will have a greater offer and quality when it comes to providing AR services”.

GoHub Ventures
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